Privacy policy

Privacy Policy

Last updated: March 18, 2026

This Privacy Policy explains how Sundance collects, uses, shares, and protects information when you visit our website, place an order, contact customer support, subscribe to email marketing, or otherwise interact with our store.

By using the Sundance website, you acknowledge that your information may be handled as described in this Privacy Policy.

Contents

  • Information We Collect
  • How We Use Information
  • Order Processing
  • Payment Information
  • Cookies and Analytics
  • Email Marketing
  • Service Providers
  • Data Security
  • Data Retention
  • Your Privacy Rights
  • Children’s Privacy
  • International Users
  • Policy Updates
  • Contact Us

Information We Collect

Sundance may collect information that you provide directly to us, information related to your purchases, and information collected automatically when you use our website.

The information we collect may include:

  • Name, email address, billing address, and shipping address
  • Order details, purchase history, and product preferences
  • Account login information, if you create an account
  • Customer support messages and information you choose to share with us
  • Device, browser, IP address, pages viewed, and website usage information
  • Email subscription preferences and marketing communication choices

How We Use Information

Sundance uses customer information to operate our store, provide customer support, improve the website, and communicate with customers about their orders and shopping experience.

We may use information to:

  • Process and fulfill orders
  • Respond to questions, requests, and customer service messages
  • Provide order confirmations, updates, and account-related communications
  • Improve website performance, navigation, and customer experience
  • Help prevent fraud, unauthorized activity, or misuse of the website
  • Send marketing emails when you have subscribed or otherwise opted in
  • Comply with applicable obligations and protect the rights of Sundance and our customers

Order Processing

When you place an order with Sundance, we collect and use the information needed to review, process, fulfill, and support your purchase. This may include your contact details, shipping details, order details, and any customer service communication related to the order.

We may also use order information to assist with returns, exchanges, product questions, account help, and other customer support requests.

Payment Information

Sundance accepts payments through PayPal, Stripe, and credit card payment services. Payment information is handled by the applicable payment processor. Sundance does not require customers to send full payment card details by email or through customer service messages.

Payment processors may collect and process payment details as needed to authorize, complete, refund, or otherwise support transactions. Their handling of payment information is subject to their own privacy and security practices.

Cookies and Analytics

Sundance uses cookies and similar technologies to help the website function, remember preferences, understand website activity, and improve the shopping experience.

Cookies and analytics may help us understand information such as pages viewed, links clicked, browser type, device information, general usage patterns, and how visitors interact with the website.

You can usually adjust your browser settings to block, delete, or manage cookies. Please note that disabling cookies may affect certain website features or the overall shopping experience.

Email Marketing

Sundance may send marketing emails if you subscribe, opt in, or otherwise request to receive promotional communications from us. These emails may include store updates, product information, offers, and other brand communications.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails. Even if you opt out of marketing emails, Sundance may still send non-promotional messages related to orders, account activity, customer service, or other necessary store communications.

Service Providers

Sundance may share information with service providers that help operate the store and support customer transactions. These providers may assist with payment processing, website hosting, order fulfillment, shipping support, analytics, customer service, email delivery, security, or other business operations.

Service providers are given access to information only as needed to perform services for Sundance.

Data Security

Sundance uses reasonable administrative, technical, and organizational measures designed to help protect customer information. However, no website, system, transmission, or storage method can be guaranteed to be completely secure.

Customers should avoid sending passwords, full payment card numbers, or other sensitive payment details by email or through general customer support messages.

Data Retention

Sundance retains customer information for as long as reasonably needed to provide services, process orders, maintain records, support customer requests, improve the website, and meet operational or compliance needs.

When information is no longer needed, Sundance may delete, anonymize, or securely retain it as appropriate.

Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. These may include the right to request access to information, correction of inaccurate information, deletion of information, or limits on certain uses of information.

To submit a privacy-related request, contact Sundance at [email protected]. We may need to verify your identity before completing certain requests.

Children’s Privacy

The Sundance website is not intended for children, and we do not knowingly collect personal information from children. If you believe a child has provided personal information to Sundance, please contact us so we can review the request.

International Users

If you access the Sundance website from outside the country where our store operations are based, your information may be processed or stored in a location that may have different privacy protections than your location.

By using the website or providing information to Sundance, you understand that your information may be handled as described in this Privacy Policy.

Policy Updates

Sundance may update this Privacy Policy from time to time. When changes are made, the “Last updated” date near the top of this page will be revised. We encourage you to review this page periodically to stay informed about how Sundance handles customer information.

Contact Us

If you have questions about this Privacy Policy or would like to submit a privacy-related request, please contact Sundance at:

[email protected]